Terms & Definitions

  • Cognative Dissonance the mental conflict that occurs when beliefs or assumptions are contradicted by new information. The unease or tension that the conflict arouses in people is relieved by one of several defensive maneuvers: they reject, explain away, or avoid the new information; persuade themselves that no conflict really exists; reconcile the differences; or resort to any other defensive means of preserving stability or order in their conceptions of the world and of themselves. The concept was developed in the 1950s by American psychologist Leon Festinger and became a major point of discussion and research.
  • Capitalism, an economic system characterized by private or corporate ownership of capital goods, by investments that are determined by private decision, and by prices, production, and the distribution of goods that are determined mainly by competition in a free market. Wikipedia – Capitalism
  • Communism, a) : a system in which goods are owned in common and are available to all as needed, b) : a theory advocating elimination of private property. Wikipedia-Communism
  • Conservatism, a political philosophy based on tradition and social stability, stressing established institutions, and preferring gradual development to abrupt change specifically : such a philosophy calling for lower taxes, limited government regulation of business and investing, a strong national defense, and individual financial responsibility for personal needs (such as retirement income or health-care coverage). Wikipedia – Conservatism
  • Empathy, the action of understanding, being aware of, being sensitive to, and vicariously experiencing the feelings, thoughts, and experience of another of either the past or present without having the feelings, thoughts, and experience fully communicated in an objectively explicit manner also : the capacity for this
  • Fascism, a political philosophy, movement, or regime (such as that of the Fascisti) that exalts nation and often race above the individual and that stands for a centralized autocratic government headed by a dictatorial leader, severe economic and social regimentation, and forcible suppression of opposition. Wikipedia – Fascism
  • Liberalism,   a political philosophy based on belief in progress, the essential goodness of the human race, and the autonomy of the individual and standing for the protection of political and civil liberties specifically : such a philosophy that considers government as a crucial instrument for amelioration of social inequities (such as those involving race, gender, or class). Wikipedia – Liberalism
  • Neoconservative, a conservative who advocates the assertive promotion of democracy and U.S. national interest in international affairs including through military means. Wikepedia -Neoconservative
  • Neoliberalism, ideology and policy model that emphasizes the value of free market competition. Although there is considerable debate as to the defining features of neoliberal thought and practice, it is most commonly associated with laissez-faire economics. In particular, neoliberalism is often characterized in terms of its belief in sustained economic growth as the means to achieve human progress, its confidence in free markets as the most-efficient allocation of resources, its emphasis on minimal state intervention in economic and social affairs, and its commitment to the freedom of trade and capital. Wikipedia – NeoLiberal
  • Pucker Factor The “Pucker Factor” (PF) is a scale that seeks to measure fear by the force of contraction exerted on the sphincter muscles surrounding the anus during a given situation of danger. The scale is from 1 to 10. One being equivelent to a whistle, ten equivelent to turning coal to diamond.
  • Reality Apathy. Misinformation researchers warn of growing “reality apathy” whereby it takes so much effort to distinguish between what’s real and fake that we simply give up and rely on our base instincts, tribal biases, impulses. Immersed in our leader’s deceits, we come to believe in nothing.

* most definitions by Merriam Webster, Encyclopedia Britanica, Wikipedia, and general consensus in the grocery line.